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Business and Technology Blog

By studying Business and Technology at Universidad Europea you are opting for a training in which you will learn to successfully face any professional challenge and you will do so from a digital and innovative perspective. Find out about the latest business and technology news here.

Funciones del Departamento de Recursos Humanos

¿Cuáles son las principales funciones del Departamento de Recursos Humanos? Descubre la importancia de esta área para las empresas.

What is conversion rate optimisation?

Find out what CRO is and the best strategies for optimising the conversion rate on your website. Learn how to improve digital performance with effective techniques.

How to become an environmentalist

Environmentalists are responsible for protecting the environment through studies, resource management and education.

What does a sales director do?

Discover what does a sales director do, key skills, career paths & how Universidad Europea's master's in sales can help you succeed.

Understanding international tax and trade

Explore international tax and trade with a master’s at Universidad Europea. Gain global expertise and launch your career in business and economics!

What is intelligent warehousing?

Learn about intelligent warehousing and its role in modern logistics. Explore how Universidad Europea’s master’s in logistics can boost your career.

Role of a CEO: What is a CEO and Their Functions

The CEO is the leader who steers the course of a company. They define the strategy, manage, supervise, represent and drive the growth of the organisation. Find out more!

Company valuation: what is it and what methods exist?

Company valuation is a financial analysis process that allows determining the real value of the company for decision-making purposes.

Financial audit: What is it and why is it important?

Financial audits ensure the transparency, accuracy and compliance of financial information. Find out more about the in this post!

NGO directors: What skills do they need?

Discover the skills needed to lead an NGO and how a Master's in Leadership and Negotiation at Universidad Europea prepares you for impactful leadership.

What is OLAP and what is it for?

OLAP is a data processing technology that allows analysing large volumes of data to extract complex information.

What are the types of manager within a company?

Find out about the role of the different types of managers within a company and how an MBA prepares you to lead successfully in each strategic area.

What does a Chief Data Officer do?

Do you know what a Chief Data Officer (CDO) is? Find out about the role of a Chief Data Officer, the training required for this profession and more!

What does an ecommerce manager do?

Ever wondered what does an ecommerce manager do on a day-to-day basis? In this post, we’ll look at the ecommerce manager role in greater detail to answer all of your doubts.

How to become a business analyst?

What skills and competencies does a Business Analyst need? What functions do you perform in a company? Clarify all your doubts in this post!

What is deep learning?

Deep learning is a subcategory of machine learning that uses artificial neural networks to model complex data. Read on to find out more!

What does a risk analyst do?

The risk analyst is a key figure in protecting the enterprise in areas ranging from cybersecurity to finance.

Ecommerce hosting: what is it?

Discover what e-commerce hosting is and the keys to choosing the best one. Make the right choice and ensure the success of your online business.

What does an economist do?

Among the functions of an economist are to analyse and improve the production and consumption of goods and services. Find out what an economist does.

How to start an online business

Knowing how to set up an online business involves financial, legal, IT, strategic, marketing, logistical and customer service skills. Find out more!

What is a CRM?

What is a CRM and what are the different types? Discover the applications and advantages of these customer relationship management software used by companies.

What is sustainable investment?

Discover the keys of sustainable investment: definition, importance, strategies, future trends, and what to study for a deeper understanding of this approach.

What is human resources management?

In this post, we take a look at what is HR management, the different careers that exist within the sector, and what you should study to work in HR.