With this online course in Football Data Analytics of Real Madrid C. F. you will learn about the most in-demand tools in the sports analytics departments of football clubs, providing you with a global vision of the data ecosystem.
You will be introduced to the key elements for the creation and management of databases and their relationship with ELT processes. You will learn the most important fundamentals in the control of well-being and injury prevention in football, discover the world of scouting and talent detection based on data, get to know in-game management during football matches, and how to use information obtained in sports tracking systems.
Every 15 days you will have the opportunity to attend masterclasses with experts in the sports sector where different key areas of the sports industry will be analysed.
This programme is 100% online and you will have the material available from the start of the course so you can access it whenever and however you want.
|Online with live classes||English , Spanish|
|6 ECTS||Title issued by Universidad Europea de Madrid||10 weeks||Private degree||Escuela Universitaria Real Madrid Universidad Europea||School of Sports Sciences|
|Title you will receive: Certified Program in Football Data Analytics|
Acquire the necessary tools for data analysis in the sports context, providing you with a global and transversal vision of a data ecosystem.
Training adapted to the reality of the sector. Learn from inside the sports industry. This course gives you the opportunity to train and specialise in one of the most in-demand professions without losing the link to your passion for sport.
Innovative programme. As a professional in the sector, data analysis will help you to improve the performance of your company or club.
Specialise in sports data. Acquire knowledge and specialised training in data analysis in the sports sector based on real cases that are experienced in the day-to-day life of clubs and other sports entities.
Practical learning. Studies based on real cases from different areas related to football and football clubs. The course is oriented towards situations related to injury prevention, team and player behaviour (tactical), historical analysis, scouting and youth academy management.
Analytical tools. Get to know some of the tools that you will use in your day-to-day work, such as: R language, Pentaho, MySQL, Microsoft Power BI and Tableau.
Masterclass with experts
Expert in development of communication models related to gaming, esports and sport. Associate Professor at Real Madrid Graduate School - Universidad Europea.
Director of Dentsu Gaming | Client Services Director at Dentsu
Specialist in sports marketing, strategic communication, brand visibility development and stakeholder relations.
Paula de la Peña
Head of Marketing at CD Leganés | Sports marketing | PR
Innovation, Entrepreneurship and Business Management Expert Professor of the MBA Sports Management at Real Madrid Graduate School - Universidad Europea.
Founder of beside | Innovation & Entrepreneurship | Professor | Advisor
Expert in innovation and digital transformation in the sports sector.
Strategy Director – Atomikal Strategy and Associate Professor , Escuela Universitaria Real Madrid
Expert in Artificial Intelligence.
AI & Innovation | Tech, Digital Transformation & Strategy | Professor
Masterclass: How Artificial Intelligence is Transforming the Sports Industry
Expert in BIG DATA analysis.
Antonio Alonso Callejo
Sports Scientist S.D. Eibar | Grupo IGOID
Masterclass: Physical Fitness in Football Through Data
The Course in Football Data Analytics study plan is made up of four modules that will provide you with practical, multidisciplinary and up-to-date training. All the material will be available on the virtual campus, and you will also have access to five live masterclasses with experts from the sector. The student will be receive the Certificate course in Football Data Analytics. The content included on the course includes:
Introduction to Sports Analytics. Sports Analytics methodology, DNA. Performance indicators, KPIs.
Data integration and quality. Databases - MySQL, ETL, Penthao.
R language. Microsoft Power BI. Tableau.
Wellness control and injury prevention. Sports scouting and talent detection. In-game management and tracking.
This online course is designed to offer quality and specialised training in a flexible way that can be combined with the student's day-to-day life.
Download the admission application form and send it along with a photocopy of your DNI to UEONLINE@UNIVERSIDADEUROPEA.ES.
The admission process does not imply any cost or commitment until you have formalized the reservation.