MBA in Sports Management Highlights

The MBA in Sports Management is a 9-month programme offered by Real Madrid Graduate School Universidad Europea that will equip you with the skills and knowledge needed to be a leader within the sports sector. The MBA in Sport, ranked one of the top 10 in the world in the SportBusiness Postgraduate Rankings, is designed to give you a broad base, and covers areas such as economics, managerial skills, and marketing and communication. It is one of the most unique sports management courses in the world as you will have access to directors and staff at Real Madrid CF, one of the most recognisable and successfully run sports entities across the globe.

Campus-based	English , Spanish
Alcobendas	60 ECTS
Start: 27 feb. 2023	Title issued by Universidad Europea de Madrid
9 months	School of Sports Sciences
Private degree	Real Madrid Graduate School - Universidad Europea

20% discount on place reservation for 23/24 intake until 15th June!

Check the legal terms

Why study this Master in Sports Management?

Take advantage of the opportunity to study a programme with a clear professional and international focus that shall allow you to acquire all the knowledge and tools necessary to succeed in the sports industry.

Academic quality

A pioneering programme in Spain with a study plan developed by leading professionals, experts from Universidad Europea and professionals from Real Madrid C.F. This programme will give you the broadest possible view of successful business models in the sports industry worldwide, with a special focus on Real Madrid C.F.

Professional orientation & international networking

This programme offers constant and direct contact with the sports industry and its entities, an international teaching staff, guest lecturers and a variety of networking possibilities—with more than 50 nationalities represented—all designed to enhance your professional development. Besides this you shall also have the chance to complete professional internships in top sports organisations worldwide, including Real Madrid C.F.

Exclusive international teaching staff

Learn from a unique teaching staff made up of more than 50 professionals from leading sports organisations from around the world. Each staff member is internationally renowned in their field and willing to share their experience and knowledge.

Live the Real Madrid experience

Enjoy exclusive experiences such as visits with Real Madrid C.F., the White Week event, guest speakers, live sporting events, networking events and more. You shall have the chance to participate in the organisation of international sporting events like ATP-WTA Madrid Open or the World Football Summit.

A prestigious school

The School’s academic quality is certified by its 14-year history and 11,000 graduates, most of whom are now successful international professionals in the sports industry.

International Experiences

The international vocation of the School allows it to offer the student a unique and exclusive offer of International field trips that will allow you to discover the most renowned sport entities and facilities worldwide, during these experiences you’ll have the chance to learn hand to hand with their professionals the most succesfull strategies and business models in the Sports Industry.

Our Management students can enjoy some experiences specially designed for for this área, visiting New York or London, two world references in the Sports Business, in these trips you Will be visiting some of the most relevant sport events, institutions and facilities.

Choose your own international field trip and discover the Sports industry from within it.

Discover more

What will your Real Madrid experience be like?

A unique master’s to boost your professional career in the sports industry through a broad perspective on the sports industry and its most successful business models.

A pioneering school that allows you to develop and hone the necessary qualities to be successful in the sports industry, thanks to a teaching staff composed of internationally renowned professionals from top sports organisations.

Enjoy the WHITE WEEK, an exclusive evento where leading proessionals and elite athletes share their experiences and knowledge with our Students in a unique environment: the Santiago Bernabeu Stadium honor stage.

LIVE THE REAL MADRID EXPERIENCE: international trips, unique experiences, live sporting events, networking, professional internships and more.

We are leaving one the most disruptive periods of modern history, this situation is also affecting the sports industry. Discover how to manage that change together with our professor Pedro Díaz Ridao.

Take in an exclusive masterclass about the future of eSports with some of the most renowned professionals in the eSports field in Spain.

The first Sports MBA in Spain, the programme has trained management professionals in the sports industry thanks to its direct contact with the industry and the exclusive opportunities offered to our students.

Ranked top ten worldwide by SportBusiness Postgraduate Rankings 2020

This world-renowned programme, featured in the top ten by SportBusiness Postgraduate Rankings among Sports MBAS, ranked top three in Europe and number one in Spain.

70%

International students

Learn from your classmates and professors from more than 50 different countries.

International trips

Enjoy two international trips (optional) travelling to New York, London, Netherlands or Portugal… you’ll have the chance to choose your international experience among the School’s offer, meeting executives from the most renowned sport institutions worldwide.

High-quality facilities

For you to make the most of our innovative academic model, Universidad Europea offers a range of advanced facilities equipped with the most innovative technologies.

Campus of Alcobendas

Santiago Bernabéu Stadium

Santiago Bernabeu Stadium, a Football History Monument

Campus of Alcobendas

Real Madrid City

The best Training Ground in the world

International atmosphere

Discover the experiences of other international students

The School has more than 70% of International students coming from over 50 different countries worldwide.

The MBA allowed me to learn hand to hand with renowned sports industry professionals, and at the same time gave acess to unique opportunities at the most relevant sport entities.

Felipe Solleiro

Assitant to the Sport Direction at Red Bull Bragantino

MBA in Sports Management 2017-18

An unforgettable year and an experience that helped me enormously in my professional career.

Massimo Adalberto Benassi

Chief Business Development Officer at RC Deportivo A Coruña

MBA in Sports Management 2017-18

The three most important values I will always carry with me because of the MBA experience are: teamwork, passion and friendships for life.

Alessandro Tozzi

Partnerships Activation Account at Juventus FC

MBA in Sports Management 2020-21

This MBA, with its collaboration with Real Madrid, stands out thanks to its academic quality and highly experienced teaching staff.

David Belenguer

Former LaLiga player - Real Betis B and Getafe C.F. President of C.D. Tondela at Liga Nos in Portugal.

Our MBA professors brought us closer to the industry and to their professional network so that we could have the tools needed to autonomously break into the industry. Additionally, the academic trip to New York was simply amazing.

Joel Santos

MBA in Sports alumni and class representative

Study plan

Private Masters’ Degree Methodology

The international character of this programme allows students and professionals in the sports industry to acquire a broad perspective of all existing models of sports management, even beyond the Spanish borders, thanks to the participation of top international professionals. This educational commitment exponentially strengthens the sphere of influence and the professional possibilities of our students.

This MBA consists of ten business management modules, followed by an interdisciplinary module on management skills. The programme contains a specialised sports segment and focuses on the marketing, direction and management of sports facilities.

Students shall be familiarised with the places in the city where Real Madrid is present—facilities, sports venues, organisation and management institutions, etc.—as well as the Real Madrid Foundation. They shall also have first-hand experience with the other facilities and management models via visits to: Santiago Bernabéu Stadium, Ciudad Deportiva del Real Madrid—Real Madrid’s training facilities—Ciudad del Fútbol de la RFEF, Caja Mágica—Madrid Open’s tennis facilities—and other leisure and entertainment spaces ran by public and private entities.

Students shall have the chance to travel to New York with other students from the Real Madrid Graduate School. This trip includes visits to major league organisations such as the NBA, MLS and NHL, major sports venues such as Metlife Stadium and marketing companies such as Octagon. This is one of the best experiences a student studying Sports Management can have, from both a management and operational point of view, as this form of practical learning allows them to put learning into practice.

Study plan structure

Module I - General Management in Sports Companies

Economic Analysis of the Sports Industry
Strategic Planning. Analysis of Sports Environments and Competition
Business Management Models and Economic Aspects

Module II - Finance

Annual Accounts for Sports Clubs and Organizations
Planning and Control in Sports Organization Management
Financial Management

Module III - Sports facility management and operation

Infrastructure Management within a Sports Entity
Production of Sporting Events
Quality and Incident Management

Módulo IV - Marketing and Communications

Strategic and Operational Marketing
Sponsorship in Sports
Audiovisual Rights
Sports and Society
Sports and the Media

Module V - Managerial Skills and Human Resources

People Management and Teamwork
Coaching Applied to Sports
Motivational Leadership of Teams
Communication: Public Speaking in Professional Environments
Emotional Intelligence in Sports Organizations

Module VI - Specialization Branch A: Entrepreneurship and Sports for Development *

Strategies for Starting a Sports Business
The Business Plan and Financing
International Organizations in Sports for Development
Corporate Social Responsibility and Sports
Social Entrepreneurship in Sports
Keys to Success and Failure

Module VII - Specialization Branch B: Marketing and Communications*

The Media
Advertising Agencies
Official Organizations
Sports Rights
Sporting Events and Brand Profitability
Sports Clubs
Sponsorship
Brand and Identity Management
Practical Application of a Communication Plan
Social Network and the Community Manager
Sports Content in the New Digital World

Module VIII - Specialization Branch C: Sports Facility Operation*

Management of Sports Facility Operations
Security and Technology at Sports Facilities
Municipal Operations and Management
The Fitness and Wellness Market
Large Parks
Golf Course Management
Organization of Sporting Events
Management of Leisure and Non-Conventional Spaces

Module IX - Internship

Module X - Master’s Thesis

Key competencies on this programme

Basic competencies

Possessing and understanding knowledge that provides a basis or opportunity to be original regarding the development and/or application of ideas, often in a research context.
Students should know how to apply the knowledge acquired and their problem-solving skills in new or relatively little-known environments within wider (or multidisciplinary) contexts related to their area of study
Students should be able to integrate knowledge and face the complexity of formulating opinions from information that may be incomplete or limited, but which includes thoughts on the social and ethical responsibilities linked to the application of their knowledge and opinions.
Students should be able to communicate their conclusions, as well as the knowledge and underlying reasons they are based on, to expert and non-expert audiences in a clear and concise way.
Students should possess the learning skills that enable them to continue studying in a way that will be self-directed or autonomous for the most part.

Cross-disciplinary competencies

Responsibility: Students should be able to accept the consequences of actions and take responsibility for their own actions.
Self-confidence: Students should be able to act with confidence and with sufficient motivation to achieve their objectives.
Awareness of ethical values: Students' capacity to feel, judge, argue and act in accordance with moral values in a consistent, persistent and autonomous way.
Communication skills: Students should be able to effectively express concepts and ideas, as well as possess clear and concise written communication skills and effective public speaking skills.
Interpersonal understanding: The student should be able to actively listen for the purpose of reaching agreements using an assertive communication style.
Flexibility: Students should be able to adapt and work in different and varied situations with different people. This involves assessing and understanding different positions, adapting their own approach as required by the situation.
Teamwork: Students should be able to actively participate in achieving a common objective by listening, respecting and valuing the ideas and proposals of the other members of their team.
Initiative: The student should be able to respond proactively to situations that emerge, proposing solutions or alternatives.
Planning: Students should be able to effectively set their goals and priorities, defining the actions, time frames and optimum resources required to achieve these goals.
Innovation-Creativity: Students should be able to come up with new and different solutions to problems that add value to problems posed.

Specific competencies

Having an integrated vision of all of the dimensions of the company in the sports sector -external, internal and organisational-, as well as of the people and human capital that comprise it, to be able to analyse issues and to look for solutions in teams that help to achieve its strategic objectives. As such, students will partake in autonomous and collective learning, helping them to make decisions and to assess the corresponding economic and social impact.
Controlling the key aspects of the most significant areas of the sporting world, transforming them into competitive advantages for the company's growth within its sector.
Analysing the economic, legal and technological environment of a sector, as well as assessing and creating a medium- to long-term strategic plan, using current reference tools.
Controlling the new business trends and practices of corporate social responsibility policies that affect the sports sector, while being able to establish an individual corporate social responsibility policy for each business.
Taking on the skills of an executive: leadership, emotional intelligence, communication skills, team management, teamwork, planning, conflict resolution, negotiating and results-orientated skills, always with a responsible approach and a multicultural perspective, showing respect for diversity.
Controlling the benchmark strategic concepts and tools regarding the organisational sizing of a company in the sports industry and being able to choose the best strategic alternative to apply in each market and company.
Learning the tools used in managing the operations of a company and the benchmark business practices in the sports industry, which ensure the efficiency of activity and the fulfilment of set objectives.
Designing the plans in the different areas (marketing, communication and sales, finance, production, human resources), using coordination criteria among them and aligning them with the company's general strategy.
Controlling the key benchmark concepts regarding the sizing of new organisational structures and being capable of implementing plans that entail change and adaptation with criteria relating to resource optimisation and knowledge management.
Applying and putting into action the knowledge acquired in one of the decision-making areas of the company by means of professional internships. Students may undertake internships through university agreements made with companies in the sports sector or industry, particularly in the area that most interests them in view of their future career development (management, marketing and communication, operations, finance), while also demonstrating their skills for successful integration into a business team.

Interships

Internships are a key component of your training. Acquiring experience after what you have learnt in your degree is the best way to enter the employment market. There are two types of internships: curricular—which are included in your study plan—and extracurricular—which you can do on a voluntary basis.

In order to complete your curricular internships, you need to have passed 50% of the programme credits and have enrolled in the subject before starting your internship. These internships are monitored by the company and the internship coordinator, and interim and final reports are prepared for evaluation.

If you want to take your work experience to the next level before finishing your university education, you can pursue an extracurricular internship. It’s possible to do internships in any academic year, but keep in mind that they are a complement to your studies; therefore, the more knowledge you acquire throughout your studies, the more you shall benefit from the internship.

Collaborating entities

Complete list of collaborating entities

AC London F.C.
Adidas International Generation
ASSA SPORT
Athletes Global Management Sports S.L. (AGM Sports)
Baloncesto Málaga SAD Basketball Team (Unicaja Baloncesto)
Basic Fit Benfica
C.D.E. Ciudad de Getafe
Football School Campus Experience
Celta de Vigo
Chelsea Football Club
Atlético De Madrid SAD Football Club
Club de Rugby Cisneros Rugby Club
Torrelodones Basketball Club
Alcobendas Handball Club
Alcobendas Rugby Basic Sports Club
Guadalajara Sports Club
Puertabonita Sports Club
Copa Colegial
COTIF CUP
Decathlo,
Deporgadyd
Deportivo Alavés SAD Football Club
DREAMFIT
Dubai Sports City
EQUELITE
ESDE Soccer School S.L. (Campus Chelsea F.C. Foundation)
EVERETT
FAN Sport Consulting
Fast Fitness, SL
Madrid Tennis Federation
Spanish Basketball Federation
Spanish Paddle Federation
Spanish Rugby Federation
Madrid Futsal Federation
Football Medical Association
Fulham Football Club
Real Madrid Foundation
Garrigues
Go Fit
Hércules Football Club
IMG
Indoor Sports World LLC,
Spanish Resilience Institute
International Paralympic Committee
Katapulks,
Laetus
Spanish Futsal League
Madrid Cricket Federation
Málaga SAD Football Club
Management Around Sports
Manleys
Millwall Football Club
Movistar Inter Futsal Club
MTEAM CROSSFIT
Mutua Madrid Open
New York Cosmos
Ogilvy
Ottanta Football Club
Patrocina un Deportista, S.L.
RAQUILAN, S.L. (Ciudad De La Raqueta)
Real Ávila Football Club
Real Madrid F. C.
Red Bull Arena
Saski Baskonia
Spartan Race,
Sport Managers Servicios Integrales S.L.
Táctika
Tenis Equalité (Juan Carlos Ferrero Tennis Academy)
The Crow Legacy Company S.L. (CLC)
Timpik
Toque Fino (Sports Marketing)
U1st
Under Armour
International Triathlon Union
Unipublic, Vuelta a España,
Wembley
World Football Summit
Zuquium.

MBA in Sport Management’ employability

Career Opportunities

All our students benefit from unique opportunities including the completion of a training period by way of a professional internship at a top level sports entity. In addition, our students collaborate in the organisation of live sporting events throughout the master, from the internationally known Madrid Mutua Open (ATP-WTA) to regional events such as triathlons and other sports.

Through this master’s you shall learn through a practical methodology by working on real projects and being in direct contact with the sports industry. Thus, you shall acquire all the skills and tools necessary to succeed professionally. Some of the most relevant opportunities for your sports management career:

Clubs
Federations
Athlete representation
Sports entertainment
Multi-sport events
Innternational sports business development

Sports and exercise services (sport for all)
Sports academies
Fitness/wellness chains
Sports equipment multinationals
Sports infrastructure multinationals
Multinationals which invest in sports sponsorship

The next steps to take

Start your future at Universidad Europea
Choosing what to study is one of the most important decisions, so we have a process and an advisory team that will help guide you on this path.

Access test

Start your process by calling +34 911 128 850 or you can make the "application for admission" in the link that you will find below.

Place reservation

Once admitted you can pay your reservation to guarantee it.

Enrollment

Bring the necessary documentation to formalize your registration.

Admissions Process

The admissions process for the Graduate programmes can take place at any time during the year, although enrolment on any graduate programme shall depend on the availability of places.

For personalised advice, you can go to either of our university campuses (Alcobendas or Villaviciosa de Odón) or contact us by phone: 91 112 88 50 or e-mail: escuelauniversitariarealmadrid@universidadeuropea.es to receive advice from the Graduate Admissions staff.

Once candidates have received advice and have provided the necessary documentation, the Graduate Admissions staff shall set a date for the entrance exams corresponding to the programme they are interested in, and for a personal interview with the Programme Director or a member of the Admissions Committee.

The admissions process is both cost-free and commitment-free for candidates until their place has been formally reserved.

The admissions process consists of the following stages:

Personalised advice
Submission of application and documentation for assessment of the candidate's profile
Profile assessment and interview
Confirmation of admission
Formal reservation and enrolment

Once the candidate has been contacted and has provided the required documentation, the Postgraduate Admissions team shall arrange for the applicant to take the entrance exams corresponding to the programme of interest as well as a personal interview with the Programme Director or a member of the Admissions Committee.

The admissions process is both cost-free and commitment-free for candidates until their place has been formally reserved.

Once the requirements have been met, the student shall be admitted to the master’s after their suitability has been evaluated, taking into account their previous academic record, professional experience in the relevant field, language skills (accredited by official bodies), specific complementary training, as well as any other merits that are assessed at the discretion of the Programme Management.

The Universidad Europea reserves the right to cancel any postgraduate degree, delay its start date if the minimum number of students is not reached, or to change the schedules and/or faculty if necessary. It also reserves the right to change the location or campus where it is taught.

More information about the process

Profile for prospective students and how to access this degree

Graduates who wish to focus their professional career on sports management, professionals from the sports industry who want to update their knowledge, professionals from other fields who would like to enter the world of sport or professional athletes who aspire to continue in the sector as managers, post athletic retirement.

Admissions requirements

For the application to the Master, the student is required by law in accordance with the provisions of R.D. 861/2010:

Be in possession of an official Spanish university degree or another issued by an institution of higher education belonging to another state that is part of the European Higher Education Area that authorizes access to Master's degrees.
Be in possession of a degree in accordance with educational systems outside the European Higher Education Area without the need for the homologation of their degrees, after verification by the University that they accredit a level of training equivalent to the corresponding official Spanish university degrees and that empower in the country issuing the degree for access to postgraduate education. Access by this means will not imply, in any case, the homologation of the previous degree that the interested party is in possession, nor its recognition for other purposes than that of taking the Master's degree courses.

Credit recognition and centre transfers

If you would like a personalised credit recognition plan quickly, free of charge and without any obligation, you can request it here.

Regulations for credit transfer and recognition

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Price is not a problem

Check our special financing terms & conditions.

Emilio Butragueño

General Manager, Real Madrid Graduate School

Jairo León-Quismondo

PhD with International Distinction in Health Activity and Sports. Master in Sports Law. Master in Sports Entities and Facilities Management. Researcher at Universidad Europea. Cooperates with the Sports Superior Council (CSD). Member of the European Association of Sport Management (EASM). Young Researcher Prize in 22019 for the Spanish Sports Economy Association (SEED).

Juan Carlos Fociños

Sports entities consultant, expert in new business development, generation and sponsorship activation. MBA in Sports Management & Bachelor in Economics

Juan Cantero

Sport business consultant with more than 11 years experience in different areas in the sports industry (clubs, events, education and management). Working daily for a better sports Industry, more professional, and answering all challenges of the future.

Antonio Vos Saz

PhD in Strategic Management and Human Ressources, working as a lecturer and also cooperating with sports entities for the last 25 years.

Our faculty

Celia Morales
Responsible for Area VIP - Corporate Hospitality.
Works for Real Madrid C.F.
Juan Pedro Martinez
Responsible for Retail
Works for Real Madrid C.F.
Pedro Corrales
Responsible for Partnership Creation
Works for Real Madrid C.F.
Carlos Perez
Responsible for Partnership Creation
Works for Real Madrid C.F.
Álvaro Vitores
Responsible for Partnership Activation
Works for Real Madrid C.F.
Kendall Crean
Responsible for Partnership Strategy
Works for Real Madrid C.F.
José María García Tomás
Human Resources Director
Works for Real Madrid C.F.
Michael Sutherland
Chief Transformation Officer
Works for Real Madrid C.F.
Julio González Ronco
Fundación Real Madrid Director
Works for Real Madrid C.F.
Carlos Cantó
CEO at SPSG Consulting and Board of ‘Asociación de Marketing de España’.
Edouard Legendre
Strategic Planning Director Geometry Global.
Tomás Gutierrez
Finance Profesor
Alberto Talavera
Director at ‘Asociación Española de Gerentes de Golf’
Ramiro Lahera
President at Federación de Triatlón de Madrid. Managing Director and Founder Tactika Sports Culture.
Oscar Sanchez
Sport Management Consultant
Javier Doña
Founder at MKG Arena
Alfonso Roberes
Founder and CEO at Arowana Sports
Pablo Vega
VP at Federación Madrileña de Triatlón
Miguel García Caba
Legal Director at Spanish Football Federation
Ángel Sanz
Managing Director at Spartan Race Spain.
Juan Carlos Fociños
Sponsorship Manager at FBM (Federación Baloncesto Madrid). General Manager Club Baloncesto Torrelodones.
Óscar Ugaz
Strategy Director Atomikal Marketing Digital.
José Bonal Sanchez
Sports Management Professor
Juan Cantero
Founder and Managing Director at Meta Final
Ornella Bellia
Head of Professional Football at FIFA
Javier Tola
Director at Simply Sport
Héctor Peris
CEO at Leaderbrock Sports
Nuno Alves
Director at Wink
José Moya
Director at LaLiga
Patricia Rodriguez
Member of the Board at Granada CF
Mikel Bárcena
Partner at Meta Final
Javier Sánchez
Managing Partner at Beside Ventures, presidente MAD Rugby. Professor at UC3M and CUNEF
Carles Poyato
Managing partner at Club Natació Sabadell. Professor at UAB
Nuria Moreno Peinado
Communication Expert
Dr. Antonio Vos Saz
Financial Director at Club de Campo Villa de Madrid S.A.

Special guest speakers at Masterclasses, Visits and Trips

Joseph Stetson
Vice-President Marketing and Communications, NY Red Bulls
Marco Matute
Event Marketing Coordinator, NY Red Bulls
Dan Donigan
Head Coach - Men’s Soccer, Rutgers University
Michael Minchella
Ticket Sales Manager, New York City F.C.
Adan Catovic
Account Executive, New York City F.C.
Brendan Long
Director of New Business, MSG
Cara Chernow
Ticketing and Sales Manager, MSG
Nicole Rosamilia
Coordinator Special Events, Metlife Stadium
George Moreira
Professional Tournaments Manager, U.S. Open and U.S. Open Series
Chris Clunie
Director of International Operations, NBA
Troy Justice
International Basketball Operations, NBA
Emilio García Duarte
Latin America Marketing, NBA
Adolfo Bara
General Marketing and Sales Manager, La Liga
Jose Luis Los Arcos
Director of Sports Partner Solutions, Univision
Alfonso Mondelo
Technical Director Competitions, MLS
Nicole Allison
Director Partnership Marketing, NHL

Academic quality

As part of its strategy, the University has an internal quality plan whose objective is to promote a culture of quality and continuous improvement, and which allows it to face future challenges with the maximum guarantee of success. In this way, it is committed to promoting the achievement of external recognitions and accreditations, both nationally and internationally; the measurement and analysis of results; simplification in management; and the relationship with the external regulator.

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Internal Quality Assurance System (SGIC)

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Follow up title quality

Members of the Degree Quality Comitee (CCT)

Postgraduate Director
Postgraduate Programme Director
Students
Faculty (Postgraduate Final Project Coordinator and Internship Coordinator)
Quality Partner (Quality and Compliance)
Academic Director

Key Degree Improvements

Changes in the schedule following the recommendations of students and teachers that goes to four hours in four days.
Final master's project with greater follow-up and three evaluable intermediate deliveries (marketing and financial).
Voluntary pre-course on the use of Excel for the financial module.
Orientation session on efficient communication and presentations. Monitoring of the entire master's degree with recording of the four presentations of the major cases and further monitoring of the performance and evolution of the student.
Master classes per module on current issues with very relevant national and international speakers (introduction to the sector, sports and technology, big data, sports, sports and women, among others).
Specific sessions oriented to employment on interviews, CV, digital profile and head hunters.
Improved employability through increasing contact with companies

Evaluation process results

University’s regulations

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Student services

Frequently Asked Questions

Is sports management a good career?

Anyone with a keen interest in the sport sector - whether that is sports communication, public relations, community engagement, management of sports facilities or clubs, should consider a career in sports management. Within the sports sector there are numerous roles and paths to take, but it is undoubtedly a faced-paced, ever-changing environment.

If that’s one that you are interested in, the MBA Sports Management at Real Madrid Graduate School - Universidad Europea will equip you with the skills necessary to succeed in whatever path you choose within the industry.

What do sports managers do?

The role of a sports manager entails varying duties and responsibilities depending on the organisation they work at, and the size of the company, whether it is public or private etc.

In general terms, sports managers are responsible for overseeing the successful operation of the club or organisation. Tasks typically include:

Handling sports’ business aspects
Drawing up budgets,
Finding revenue streams,
Pay bills,
Hire and manage staff.

Sports managers might also have a say in marketing and sales, sponsorship activities, fan engagement, as well as stadium operation and facility management.

What does an MBA in Sports Management involve?

An MBA in Sports Management, such as the one offered at Real Madrid Graduate School - Universidad Europea, offers students the chance to develop the skills necessary to succeed in the world of sport management. This includes leadership, creativity, organisation, teamwork and communication.

Our Sports MBA is a broad programme covering many aspects within the sport sector including: finance and economics, management, communication and marketing, and more. With an academic model based on experiential learning, you will work on real cases, as well as have the opportunity to visit sports organisations, clubs, and companies, to see first hand how the most successful institutions are run.

What are the requirements for sports management?

There are many routes into a sports management career but whichever one you choose, a passion for sport is a vital requirement. If you choose to study the MBA in Sports Management at Real Madrid Graduate School - Universidad Europea, you will live a unique experience in which you will have access to the most successful club in European football. Throughout the course, you will be invited to workshops and masterclasses held at the Santiago Bernabeu or Real Madrid City in Valdebebas, attended by leading professionals at the club and within the game.

Keen to give you as broad an experience as possible, you can also take part in trips to London and New York to see how other leading organisations across other sports are run. Our Sports MBA is a globally recognised programme, and ranks as one of the top 10 in the SportBusiness Postgraduate Rankings.

Private Master’s Degree MBA in Sports Management Madrid

MBA in Sports Management Highlights

Why study this Master in Sports Management?

Academic quality

Professional orientation & international networking

Exclusive international teaching staff

Live the Real Madrid experience

A prestigious school

International Experiences

What will your Real Madrid experience be like?

Ranked top ten worldwide by SportBusiness Postgraduate Rankings 2020

International students

International trips

High-quality facilities

International atmosphere

Study plan

Private Masters’ Degree Methodology

Study plan structure

Interships

Collaborating entities

Complete list of collaborating entities

MBA in Sport Management’ employability

Career Opportunities

The next steps to take

Access test

Place reservation

Enrollment

Admissions Process

Profile for prospective students and how to access this degree

Admissions requirements

Credit recognition and centre transfers

Regulations for credit transfer and recognition

Price is not a problem

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Faculty

Our faculty

Academic quality

Frequently Asked Questions

Is sports management a good career?

What do sports managers do?

What does an MBA in Sports Management involve?

What are the requirements for sports management?