Business and Marketing Course
The Business and Marketing Course is perfect if you’re preparing for the PAU (university entrance exams) or still exploring which social sciences degree suits you best. This pre-university program provides you with a solid foundation and a clear understanding of marketing and business, helping you choose your degree next year with confidence. Plus, you’ll be ahead of the game — transfer up to 36 credits toward your bachelor’s degree!
You will enjoy an introductory year to university life and get your first experience with our academic model. You’ll also have access to the same facilities as undergraduate students.
- Duration: 1 year – 60 ECTS (European Credit Transfer System)
- Languages of instruction: Spanish or English
- Degrees you can access after completion:
- Bachelor’s Degree in Business Administration, in Spanish, English or Global format.
- Bachelor’s Degree in Economics, in Spanish or English.
- Bachelor’s Degree in Business Management based on Data Analysis (Business Analytics), in Spanish or English.
- Global Bachelor’s Degree in International Business.
- Bachelor’s Degree in Marketing, in Spanish or English.
Official degree issued by Universidad Europea de Madrid
| Campus-based | Classes in English | Villaviciosa de Odón | 1 año, 60 ECTS | Start: September 2026 | Faculty of Economics, Business and Communication Sciences |
Study plan structure
| Materia | Semestre | Reconocimiento |
|---|---|---|
| Geopolitics of Today’s World OB 6 | S1 | International Bussines (IB) |
| Principles of Business Management OB 6 | S1 | Marketing (MKT); ADE; IB |
| Introduction to Marketing / Marketing Fundamentals OB 6 | S1 | MKT; ADE; IB |
| Economic Environment OB 6 ρ | S1 | ADE; IB; MKT |
| Fundamentals of International Business OB 6 ρ | S2 | IB; ADE |
| Consumer Psycho-Sociology OB 6 ρ | S2 | MKT |
| Market Research I OB 6 ρ | S2 | MKT; ADE |
| Marketing Communication I OB 6 | S2 | MKT; IB; ADE |
| Finance I BA 6 | S2 | ADE; IB; MKT |
| Personal Effectiveness BA 6 | S1 | ADE; MKT |
Admissions
Start your future at Universidad Europea
You can become a student at Universidad Europea in three easy steps.
1
Admission exams
Start your admission process by calling +34 917407272 or request information and our advisors will contact you.
2
Place reservation
Once you have been admitted, secure your place by paying the reservation fee.
3
Enrollment
Submit the required documents to formalise your enrollment.

Come and see the campus
Get to know the facilities and discover why Universidad Europea is made for you.


