If sport has more relevance every day and is attracting the interest of more and more people all over the world.
On a global level, the Sports Management industry generates around $700 billion every year – around 1% of the world’s GDP. This industry offers enormous employment possibilities both in Europe and the United States.
|Villaviciosa de Odón||240 ECTS|
|Start: 19 sep. 2022||Title issued by Universidad Europea de Madrid|
|4 years||School of Sports Sciences|
20% discount on the reservation fee for the 2022/23 programmes. Apply before may 31st, 2022.Check the terms and conditions
Experience-based learning, 30,000 m2 of facilities, state-of-the-art technology, world-class internships, multidisciplinary teams... Discover the field of sports at Universidad Europea. Join the gold-standard University for research Turn your passion into your profession!
The most important thing in sports is maintaining a perfect balance between the mind and the body. That's why we have more than 30.000 m2 of facilities where you can work, turning your passion into your profession.
The Bachelor's Degree perfectly combines knowledge of business administration and the sports industry.
Luis Eduardo de la Riva
Bachelor's Student in Sports Management
A curriculum designed from the needs of the job market. You receive comprehensive training in which we are pioneers and in which the development of sports practice and physical activity coexist with training in the management of sports facilities and their characteristics: fitness centres, golf courses and major sporting events. Learn all about the technical aspects of the industry and the skills you need to become a great director or manager. During the first years of the degree, you will acquire more general knowledge and then, guided by your professors, you will discover in which area you would like to develop professionally.
In the first academic year of the programme, students will learn the fundamental aspects of the industry. Students will explore the historical evolution of sports up until the present day, as well as develop an understanding of the role sociology plays within this ecosystem. All this will be analysed from an economic and financial point of view, giving students the necessary communication skills and always placing the consumer as the central figure. In addition, this first academic year will enable students to develop the necessary knowledge in order to understand the dynamics of team sports and water sports.
In the second year, students will delve into specific aspects of the sports industry and acquire the communication skills necessary for optimal management. They will achieve a greater level of expertise in statistical and economic analysis skills, specifically regarding financial operations and accounting. Students will learn about sports law and the legal bases which govern the design and planning of sports facilities. In addition, this second year will help students develop an essential understanding of individual sports and activities in the natural environment.
In the third year of the course, students will deepen their skills regarding the management of human resources, people management and technical management. They will expand their legal knowledge in business law and sports policies. They will learn about taxation and accounting, and finally, will learn the skills required for management of three of the most complex sports facilities: golf courses, swimming facilities and fitness/wellness centres. In addition, students will have their first contact with practical research and/or the professional environment in the 1st Internship subject.
In the last academic year of the degree, students will focus their efforts on strategic business management and the field of marketing and sports media, highlighting sports sponsorship, marketing mix and digital strategies. They will expand their knowledge of sales techniques and customer service. The study of economics will cover the financial management of sports associations and accounting in small and medium-sized enterprises in the sector. Finally, large sporting events and management of unconventional facilities will be addressed. It should be noted that in this academic year, students will carry out professional internships in the sport sector, and the final project for the degree will be carried out as a compendium of all the knowledge and skills acquired throughout the course.
Internships are a key element in your training. Gaining experience after your degree is the best way to enter the job market. There are two types of internships: curricular (included in your curriculum) and extracurricular (which you can do on a voluntary basis).
In order to do an internship in a company, you will need to have passed 50% of the credits and enrol in the course before starting your internship. These internships are monitored by the company and the internship professor and also involve interim and final reports for assessment.
If you would like to improve your work experience before finishing your university studies, you can do an internship. You can do them in any academic year, but we remind you that internships are a training complement to your studies; therefore, the more knowledge you have acquired throughout your degree, the more you will benefit from the internship experience.
Undertake your internship in relevant institutions such as the Spanish Olympic Committee, the Spanish Sports Council, Mutua Madrid Open, KMPG, Spanish Tennis Federation, Holmes Place, Sanitas or the AFE (Spanish Footballers' Association).
We have agreements with football clubs, large fitness chains such as Go Fit, sporting events, active tourism companies, public administrations and FAGDE. You are also connected to the industry as a member of the Círculo de Gestores Deportivos de Madrid (Madrid Sports Managers Circle).
An increasingly internationally recognised industry. Sport Management generates $700 billion a year worldwide, 1% of the world's GDP, offering huge employment opportunities in both Europe and the USA.
With this Degree, you will acquire a differentiating professional profile as a sports manager and you’ll be able to develop your professional career in the following areas:
Start your future at Universidad Europea
Choosing what to study is one of the most important decisions you will make. That is why we have an advisory team who will guide you every step of the way. You can become a student at Universidad Europea in three easy steps.
Start your admissions process by calling +34 91 740 72 72 or completing the admissions form via the link below.
Once you have been admitted, secure your place by paying the reservation fee.
Submit the required documents to formalise your enrolment.
Start your admissions process here.
This qualification is suitable for students who:
Students can access the degree studies according to the access routes set forth in RD 1892/2008, of 14 November and current applicable legislation, specifically:
We know that now is an important moment to progress in your professional future. That is why we open our virtual doors to you and invite you to join us. We want you to meet the director of your programme and solve all possible doubts you have. You’ll also discover what makes our students and our online methodology unique.
66% of our professors are doctors with great prestige in the educational field.
As part of its strategy, the University has an internal quality plan the aim of which is to promote a culture of quality and ongoing improvement, and to enable students to face future challenges with the maximum guarantee of success. In this way, it is committed to: promoting the achievement of external recognition and accreditation, both nationally and internationally; the measurement and analysis of results; the simplification of management; and the relationship with external regulators.