Msc Basketball

The International Private Master´s Degree in Basketball Coaching & Management is one of the most complete studies for professionals of the basketball sector. You will acquire an specialized knowledge of basketball training methods and assessment necessary to develop the different skills related to player performance and club management.

In addition, due to the enormous evolution of knowledge in basketball data management and analysis, this field has been deepened through the introduction of various modules on new technologies, data processing and the creation of academies. You will be able to learn and act firsthand on the new methods of training, management, and data processing to attract players and make high performance clubs profitable.

The methodology will have an international approach, where the theoretical part, together with the practical part and the attendance to national and international reference clubs, all included in the program will give a unique touch to the program.

At the end of the master, you will have the necessary skills to become a complete professional around basketball training and management. The modules of assistance to management environments and high performance in basketball will provide the perfect complement to complete your theoretical training and provide you with the greatest possible employability.

Another important part of these studies are the visits top youth development academies of Spanish professional clubs. The most successful companies with the last technologies inside the basketball sector will visit us.

Private degree issued by Universidad Europea de Madrid

Villaviciosa de Odón	10 months
Start: 10 nov. 2025	Faculty of Medicine, Health and Sport
Escuela Universitaria Real Madrid Universidad Europea

Why study the Master' in Basketball Coaching and Management?

Spanish methodology

Students will have the opportunity to know key points of Spanish methodology and will be able to compare it with other international methodologies thanks to the international experience they would have the chance to live and a faculty composed by professionals working for internationally renowned.

Best professionals

Your professors wil be are technical and sports directors, club presidents, etc., Professionals who make decisions in high performance sports, will be able to opt for it, so that

Theoretical and practical lessons

During the master, students will combine theoretical and practical lessons: students will have the chance to know the latest theories and practice in modern trainings sessions with latest technology tools.

Cutting edge facilities

Learn and train at cutting edge facilities in Universidad Europea de Madrid at its Villaviciosa de Odón Campus and Real Madrid Florentino Pérez City at Valdebebas, Wizink Center, L'Alquería, Vitoria, Belgrade or Kaunas.

Real Madrid Graduate School

Real Madrid White Week

Study plan

Module I - Introduction

Introduction to Basketball Coaching and Management.
Fundamentals of Basketball Coaching.
Team Management and Leadership.
Strategic Planning and Game Analysis.
Player Development and Skill Enhancement.
Career Development in Basketball.

Module II - Training methodology

Technical-tactical fundamentals. New times, new players.
Complex collective technical-tactical means.
Controlling and evaluating training process.
High performance planning and periodization.
Process training. A methodological review.

Module III - Technical staff: sciences areas

The role of head coach and staff technical.
Conditioning area: physical conditions optimization.
Quantification and assessment of training loads.
Health area: preventing and recovering injuries processes.
Psychology area: practical strategies to increase performance.
Analyzing the role of performance analyst.

Module IV - New technologies

Game analysis.
Scouting modern.
Advanced statistics.
New tools in high performance contexts.
Big data & artificial intelligence.
Interpretation of data.

Module V - Basketball academy and talent development

Planning: successful business models and strategic objectives.
Organizing: academy structure, key departments & career profiles.
Leading: directors and team leadership.
Controlling: supervision, assessment and KPIs.
Programming and planning basketball training.
Case study: best academies in Spanish professional basketball.
Talent development. Becoming professional player.
Analysis of different talent development models in the world (NBA, NCAA, Spain, Serbia, Slovenia,...).

Module VI – Structure of leagues, federations, and clubs

Professional Basketball Club Structure. Case studies.
General Management: The Basketball Manager.
The role of the technical director in basketball.
Institutional Relations between Professional Basketball Entities.

Module VII - Business opportunities and sports law

Case study: international projects of spanish professional clubs.
High performance centres.
Events, clinics & campus.
International tournaments.
National and international rules for players transfers
Contract models and commercial relationships
Players transfers: players rights

Module VIII - Marketing and Communication

Introduction to Marketing and Communication in Basketball.
Marketing and Communication Tools.
Personal Brand and Team Management.
Main Revenue Streams: Broadcasting, Match Day & Commercial.
The Marketing Plan: Sponsorship & Branding Strategy.
Communication Department, Press Conference, Social Media & Community Manager.
Trends and Future of Marketing and Communication in Basketball.

Module IX - Final Project

Module X - Professional internships

Collaborating entities

Employability

The next steps to take

Start your future at Universidad Europea
Choosing what to study is one of the most important decisions, so we have a process and an advisory team that will help guide you on this path.

Access test

Start your process by calling +34 911 128 850 or request information and our advisors will contact you.

Place reservation

Once admitted you can pay your reservation to guarantee it.

Enrollment

Bring the necessary documentation to formalize your registration.

Price is not a problem

Check our special financing terms & conditions.

Faculty

Our teaching staff

Program director

Dr. D. Rafael Manuel Navarro Barragán
Associate Professor. ANECA Accreditation. Expert in High-Performance Sports and Group Management, European University of Madrid. Professional Coach.

Professors

Dr. D. Jorge Lorenzo Calvo
Associate Professor. ANECA Accreditation. Expert in High-Performance Sports and Group Management, Polytechnic University of Madrid. Professional Coach.
Dr. Alberto Lorenzo Calvo
Associate Professor. High-Level Basketball Coach. International reference and expert in the development and management of sports talents. Polytechnic University of Madrid.
Dr. Miguel A. Gómez Ruano
Associate Professor. Expert in Sports Methodology and Research. Polytechnic University of Madrid.
Mr. Luis Guil Torres
Assistant Coach, Spanish Senior Basketball Team.
Mr. Jorge Lorenzo
Assistant Coach, Spanish Senior Basketball Team.
Mr. Borja Castejón Contreras
Technical Director, Madrid Basketball Federation.
Mr. Manuel Laborda
Director of the Coaches' School, Spanish Basketball Federation.
Mr. Alejandro Martínez Roig
Former Director of Sports at Movistar+/Canal+, Former El País.
Mr. Luis Arbalejo
Sports Director, Valencia Basket.
Mr. Hernán Encinas
Expert in FIBA Statistics.
Mr. Nick Lagios
General Manager of Capitanes de Ciudad de México.
Mireia Capdevila Choy
Superior basketball coach and teacher. Assistant coach of the Spanish women's national team U16 and U17. Chemical engineer by the Polytechnic University of Catalunya.
Juan Pedro Rodríguez Hernanz
International Scout.
Yago Casal Mera
Degree in Law. Master's Degree in Sports Law. Master's Degree in Integrated Project Management. Leisure and Sport. Former professional basketball coach. Legal advisor to the Basketball Coaches Union SINEB and the Spanish Association of Physical Trainers ASEPREB.
Oscar Garrido Ledo
Basketball data analysis expert.

Academic quality

As part of its strategy, the University has an internal quality plan whose objective is to promote a culture of quality and continuous improvement, and which allows it to face future challenges with the maximum guarantee of success. In this way, it is committed to promoting the achievement of external recognitions and accreditations, both nationally and internationally; the measurement and analysis of results; simplification in management; and the relationship with the external regulator.

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Internal Quality Assurance System (IQAS)

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Regulations

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Student services

Msc Basketball

Why study the Master' in Basketball Coaching and Management?

Spanish methodology

Best professionals

Theoretical and practical lessons

Cutting edge facilities

Study plan

Module I - Introduction

Module II - Training methodology

Module III - Technical staff: sciences areas

Module IV - New technologies

Module V - Basketball academy and talent development

Module VI – Structure of leagues, federations, and clubs

Module VII - Business opportunities and sports law

Module VIII - Marketing and Communication

Module IX - Final Project

Module X - Professional internships

Collaborating entities

Employability

The next steps to take

Access test

Place reservation

Enrollment

Price is not a problem

Faculty

Our teaching staff

Program director

Professors

Academic quality

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