Online MBA (Master in Business Administration)
The Master's Degree in Business Administration (Online MBA) is designed to allow you to continue developing professionally with complete flexibility. You will study at your own pace, from anywhere, with a 100% online methodology: live classes that are recorded, online exams and final degree projects, and the support of a teaching staff of active professors.
What will you learn?:
- Comprehensive business management and administration: strategy, general management, marketing, finance, operations and innovation.
- Data-driven decision-making, with market analysis and applied financial insight.
- Leadership and effective communication to inspire teams, manage change and generate impact.
- In addition, the programme offers direct links with companies through professional internships and a final project based on a real business challenge. This will enable you to apply what you have learnt and access new opportunities in the business world within an internationally recognised university.
Official degree issued by Universidad Europea de Madrid
| Online with live classes (online exams and online TFM) | Start: October 2026 | 10 months, 60 ECTS | Faculty of Economics, Business and Communication Sciences |
Open doors to the world with the Triple Crown
Studying at European University's Business School means becoming part of an internationally recognised academic elite. We are members of some of the most recognised organisations: AACSB, EFMD and BGA. These associations accredit educational standards that contribute to the continuous improvement of quality in business and management education. Boost your professional prospects with quality training connected to prestigious international networks.



Business at the forefront ecosystem
Syllabus
Train to Become a Leader of the Future
In the Online MBA (Master in Business Administration), you will gain a comprehensive view of business management and the strategic tools needed to lead organizations in dynamic environments. Throughout the program, you will develop skills in finance, marketing, innovation, and leadership, applying your knowledge to real-world projects.
This master's program prepares you to tackle business challenges, drive organizational transformation, and successfully lead teams. It combines practical training with an international perspective that will set you apart in the job market and accelerate your path toward executive positions.
Curriculum Structure
Academic program
First year
| Subject | ECTS | Type | Language |
|---|---|---|---|
| Module 1: General Management | 9 | Mandatory | English |
| Module 2A: Strategy an Business Environmental Analysis | 6 | Optional | English |
| Module 2B: Strategy an Business Environmental Analysis in the Sector of Digital Technologies | 6 | Optional | English |
| Module 3: Finance and Accounting | 9 | Mandatory | English |
| Module 4: Marketing and Communication | 6 | Mandatory | English |
| Module 5A: Operation Management | 6 | Optonial | English |
| Module 5B: Operation Management in the Sector of Digital Technologies | 6 | Optional | English |
| Module 6: Sales Management | 6 | Mandatory | English |
| Module 7: Technology and Innovation | 6 | Mandatory | English |
| Module 8: External Academic Practices | 6 | Mandatory | English |
| Module 9: Capstone Proyect - TFM | 6 | Mandatory | English |
What you’ll learn semester by semester
1
First Semester
In your first semester, you’ll acquire the essential skills to understand how organizations operate and begin to think and act like a true executive.
- General Management: You’ll understand how each area of the company integrates and learn to make decisions from a global perspective.
- Environmental Analysis and Strategy: You’ll identify market trends, assess competitors, and design effective strategic plans.
- Accounting and Finance: You’ll interpret financial statements, optimize resources, and generate sustainable economic value.
- Marketing and Communication: You’ll learn tools to position brands, attract customers, and communicate with impact.
- Operations Management: You’ll manage processes and resources efficiently to improve productivity and competitiveness.
2
Second Semester
You’ll strengthen your executive profile and apply the knowledge gained in a real-world setting, combining strategic training, innovation, and hands-on experience.
- Sales Management: You’ll master techniques to design sales plans, manage clients, and lead commercial teams with a results-driven mindset.
- Technology and Innovation: You’ll understand the role of innovation and digital transformation as key drivers of competitiveness in organizations.
- Professional Internships: You’ll apply what you’ve learned in a real work environment, gain experience, and expand your professional network.
- Master’s Final Project: You’ll integrate everything you’ve learned into a strategic project that showcases your ability to lead and transform a business.
This semester will help you bridge the gap between theory and practice, positioning you as a professional ready to lead.

Boost Your Profile with a Course in AI Applied to Business or Finance
Complement your Online MBA by learning how to implement AI solutions in strategic decision-making and operational optimization. In addition, you’ll earn a digital badge that certifies your specialization and strengthens your profile as an innovative business leader.
More information
Program Launch Timeline
The Master’s Degree in Business Administration – MBA has been offered as an innovative program at Universidad Europea de Madrid since the 2019–2020 academic year.
Learning Outcomes
Knowledge
- KON01. Describe business management models, including planning, organization, leadership, and control of organizations.
- KON02. Identify economic environment variables that influence a company’s financial performance.
- KON03. Define different types of marketing strategies and channels for companies to create and market their products.
- KON04. Explain accounting and financial fundamentals that determine a company’s financial performance.
- KON05. Identify variables that influence the ethical and sustainable dimensions of companies, including risks related to environmental and social impact, and efforts to mitigate them.
Skills
- KAB01. Make decisions considering various internal and external aspects of the company.
- KAB02. Communicate business project results clearly, effectively, and persuasively, both orally and in writing.
- KAB03. Use digital tools and social media software in a business environment.
- KAB04. Critically analyze environmental, social, and governance risks that affect a company’s future development.
- KAB05. Assess the financial impact of macroeconomic variables on a company’s performance.
- KAB06. Design optimal business structures and management systems that respect ethical values and align with sustainable development goals.
Competencies
- CP01. Analyze problems and propose solutions to achieve specific business objectives.
- CP02. Identify, evaluate, and select tools to assess the impact of decisions on profits, markets, people, and society, using a comprehensive ethical approach.
- CP03. Master key aspects of major global economic areas and turn them into competitive advantages for business growth.
- CP04. Conduct sector analysis and establish medium- and long-term strategies for a specific industry.
- CP05. Master new trends and business practices in corporate social responsibility and define tailored CSR policies for each business.
- CP06. Take on executive competencies: leadership, emotional intelligence, communication skills, team management, group work, planning, conflict resolution, negotiation, and results orientation—always with a responsible and multicultural approach that respects diversity.
- CP07. Master strategic concepts and tools for organizational sizing and select the best strategic alternative for each market and company.
- CP08. Understand tools for managing company operations and reference business practices that ensure efficiency and goal achievement.
- CP09. Design plans for various departments (marketing, communication and sales, finance, production, human resources), using coordination criteria and aligning them with the company’s overall strategy.
- CP10. Master key concepts for designing new organizational structures and implement plans involving changes and adaptations with resource optimization and knowledge management criteria.
- CP11. Apply and put into action everything learned in one of the company’s decision-making areas through external academic internships, demonstrating acquired competencies for successful integration into a business team.
Professional Internships
Internships in companies are a key part of your training. Gaining experience after completing your degree is the best way to enter the job market. There are two types of internships: curricular (included in your curriculum) and extracurricular (voluntary).
To undertake curricular internships, you must have completed 50% of your credits and be enrolled in the internship course before starting. These internships are monitored by both the company and the internship professor, and require mid-term and final reports for evaluation.
If you want to enhance your work experience before finishing your degree, you can do extracurricular internships. You can do them at any point during your studies, but keep in mind that internships are a learning complement to your education—so the more knowledge you’ve gained, the more you’ll benefit from the experience.
Business Connection
You’ll carry out your professional internships in companies. These internships are part of the academic content of the program and are evaluated as part of the student’s business management training. They offer a unique opportunity to apply the knowledge and skills developed in the master’s program to real-world business environments.
We also offer access to a job board with a wide selection of companies, and through the Career Services Department, you’ll receive all the guidance and resources needed to find internships that match your profile and expectations.
Online methodology
- Flexible and Tailored to You
Universidad Europea’s online methodology allows you to adapt your studies to your personal circumstances. - Experiential
A learning approach based on continuous practice and real-life cases in simulated environments that prepares you to face professional challenges. - Constant Communication
With the latest information technologies, you’ll stay in direct contact with the university, your professors, and your classmates. - Continuous Support
Your professors and tutor will answer your questions and guide you through every stage of your learning journey.
Admissions process
The admission process to pursue an online undergraduate or postgraduate certificate at Universidad Europea can be carried out throughout the year, although enrolment on any of our programmes is subject to availability. In order to complete the process, follow these simple steps:
1
Documentation
You will need to send the specific documentation to your personal advisor
- Admissions form.
- Legal document required for accessing the programme
- Photocopy of your ID.
- Curriculum vitae.
2
Admissions test
Once your documentation has been reviewed, your personal advisor will contact you.
- Competency assessment test.
- Personal interview.
- Language assessment test (B2 level).
3
Reserving a place
Formalising the reservation of a place through our different methods of payment
- Direct debit.
- Credit card.
- Online payment.
Incoming Student Profile
The master’s program is designed for students with the following background:
- Architects and engineers with professional experience in business management.
- Graduates in Business Administration and Management, Law, Economics, or other degrees related to business management.
- Graduates from other fields such as Health Sciences, Technology, Humanities, or Communication who, due to their profile, have an interest in business management.
Admission Requirements
To access the master’s program, students must meet the legal requirement established by Royal Decree 822/2021:
Holding an official Spanish university degree (Bachelor’s or equivalent) is required to access a University Master’s program. Alternatively, students may hold another University Master’s degree or a qualification equivalent to a Spanish Bachelor’s or Master’s degree issued by universities or higher education institutions from a country within the European Higher Education Area (EHEA), provided that the degree allows access to Master’s studies in that country.
Likewise, students with degrees from education systems outside the EHEA may access a University Master’s program in Spain without the need for official recognition of their degree, provided the university verifies that the level of education is equivalent to a Spanish Bachelor’s degree and that the degree allows access to postgraduate studies in the country where it was issued. This pathway does not imply official recognition of the prior degree for any purpose other than admission to the Master’s program.
Non-English-speaking students must provide proof of a B2 level in English according to the Common European Framework of Reference for Languages (CEFR).
Faculty
The faculty of this master’s program includes 66.66% PhD holders.
Our teaching staff
- Prof. Álvaro Caraballo Sacaluga
Graduate in Business Administration and Law (UPO, Seville) with additional studies at the University of Virginia, Stanford, and Yale. Senior Manager in digital transformation and insurance strategy at EPAM Systems. Lecturer at Universidad Europea. - Dr. Antonio Madera del Pozo
PhD in Economics (Comillas, cum laude and award-winning). Chief Economist & CRO at EthiFinance. Specialist in sovereign and financial ratings. Director of the Online MBA at Universidad Europea. - Prof. Cristina Hernández Blanco
BA in Advertising and PR (UCM). Professional background in TBWA, Zapping/M&CSaatchi, and GENETSIS in marketing and digital campaigns. Co-founder of Shop Wonton. Marketing lecturer since 2015. - Prof. Eduardo Correa Lázaro
Marketing and Executive MBA (ESIC). Senior consultant in sales, marketing, and management training. Former executive in major companies including EL PAÍS and ADT. Creator of the CAREM Marketing Method. - Dr. Fátima Moreno Sánchez
PhD in Business Economics (CEU, cum laude). Over 23 years’ experience teaching marketing, strategy, and business management. Professional experience in the fashion sector. - Dr. Félix Burgos Fernández
PhD in Economics (CEU). Over 25 years of teaching and management experience. Lecturer in Accounting and Finance at Universidad Europea. - Dr. Francisco Javier Rivas Compains
PhD in Economics (University of Zaragoza). Former derivatives trader and director at Bankinter. Partner-director at IFRYDHE and university lecturer for two decades. - Dr. Guillermo J. Burgos Castro
PhD in Business Management and Sociology. Lawyer and senior executive in HR, operations, and business development. Managing partner at ConfiARTE and frequent speaker. - Dr. Joaquín Puerta
PhD in Law and Society. Lawyer and co-founder of Taimar Consultoría. Specialist in fiscal and financial advisory for entrepreneurs. Author and university lecturer. - Dr. José Lominchar Jiménez
PhD in Law. Former CEO, international consultant, and senior executive. Managing partner at CIAR Intelligence & Consulting. Has taught in 60 universities across 11 countries. - Dr. José Luis Pérez Huertas
PhD in Economics and Executive Coach (ICF PCC). Independent consultant in leadership development, strategy, and executive coaching. Former consulting director. - Dr. Marta Esmeralda Vidal García
PhD in Business Management (UCM). Former consultant at PwC and Accenture. Associate professor at Universidad Europea. Expert in HR, innovation, and corporate strategy. - Prof. Noel González Rodríguez
Industrial Engineer with 20+ years in supply chain operations. Former logistics director at GEFCO (CEVA). Currently Logistics General Manager Spain at SARIA. - Dr. Pablo Esteban Sánchez
PhD in Financial Economics (UCM). Expert in sustainable finance and international banking. Deputy Director-General of Spainsif and board member at Eurosif. - Dr. Pablo Gonzalo Lázaro
PhD in Economics (CEU, award-winning). Sales Manager for Spain and Portugal at Bosch. Specialist in logistics, SAP implementation, and operations. University lecturer since 2017. - Prof. Ramón Alonso Aranegui
BA in Information Sciences. Strategic consultant with extensive media leadership experience (AMI, WAN-IFRA, CEDRO). Frequent speaker and university instructor. - Prof. Reyes Ávila Bercial
BA in Geography and History, Master in Cultural & Tourism Management. Director of Tourism and Culture at MAYASA/SEPI (UNESCO heritage sites). Consultant for national and international institutions. - Prof. Mónica Villas Olmeda
Industrial Engineer (ICAI) and MBA. Former IBM executive with 25+ years in tech. Consultant and trainer in AI and exponential technologies. Co-founder of ODISEIA and author on AI ethics.











