Director Dani Sánchez

Bacherlor's degree in Journalism from Universidad Complutense de Madrid. Over 10 years of experience in digital content strategy, communication, and social media management within the sports industry. Specialized in cycling, having worked on content creation and editorial management for Eurosport and Movistar Team. Proven expertise in growing online communities, managing press relations, and overseeing digital media production. Successfully led social media strategies that increased followers from zero to 2.2 million for Movistar Team, with a focus on integrating new projects like esports and gravel cycling.