On June 16, the International Festival of Social Advertising, an initiative focused on marketing for causes and social advertising, awarded a total of four prizes to projects led by Universidad Europea students.
The jury’s decision, announced at the CaixaForum in Barcelona, gave the victory to four projects presented by students from the Universidad Europea. The festival brings together leading companies and communicators to show the most creative ideas for working in a more social and sociable world.
In the Young Talents section, the students Cristián García Bouheddon and Iris Gámen García won two Young Group Talent prizes for their campaigns ‘Reward: Life’ and ‘For a checkbox for cancer research’, both in the category of Best Graphic Piece. Maria Carrillo and María Fernanda Sánchez also won a Young Group Talent prize for the campaign ‘Showme’, in the category of Best Experimental Advert. Finally, David Martínez, Ignacio López and Gabriela Quecedo won the same prize for their campaign ‘Lovve’, in the category of Best App Advert.