The White Week has been moved today to the Alcobendas Campus of the Real Madrid Graduate School – Universidad Europea.
With the presence of three innovative companies, the main topic has been business entrepreneurship. Firstly, we’ve had two former students of the school and representatives of the company Beovation: Marius Dahlmanns, Financial Director and Daniel González, Sales and Marketing Director. In their speech “The special seating solution, everywhere you are" they have explained from their personal experience and point of view their idea of business and how they faced the creation of their own business. They have also presented their innovative product.
Later on, attendees were able to take part in a workshop called “From the Idea to the Business”. This was conducted by the company Cink Emprende with the help of Raúl García, Carlos Cendra and José María Larrea. They talked about entrepreneurs in a very practical way, and all the attendees were able to share their points of view and ideas.
Amir Raveh, the General Director of the HYPE Foundation was there too, with his speech “Innovation that shapes the future of Sports” – The opportunity for disruptive startups in the business of sports”. They discussed innovation and entrepreneurism, and how this helps to change the future of sports and of the future trends.
Following the networking break organised by the university, the day continued with the second part of the workshop with Cink Emprende. Students from different master degrees participated and developed their ideas together, to present them and choose a winner.
It was a very practical day that gave students the opportunity to work together as a team and check out the business world from the perspective of successful entrepreneurs.